Melissa Odabash was scouted at young age from her hometown in New Jersey, leading to a very successful modelling career which brought her to live in Italy in her early 20’s. While working as a swimwear model there, Melissa noticed a lack in the market for swim styles that she wanted to wear and very quickly decided to launch her own line.
Her first collection was curated with chic solid coloured bikinis, however this soon expanded into beachwear, often inspired by her mother’s 1970’s crochet pieces, before developing and growing the collections to what we know today.
Melissa Odabash relocated once more to London where her brand is now based. The American designer continues to be deeply involved with her brand and the daily operations within it.